February 2012
3 posts
2 tags
Five Catalog Cover Design Concepts to Spark Your...
Your catalog can say a lot about your business. This is something that you should keep in mind when you design catalogs to showcase your products. Aside from ensuring that the layout design allows easy readability, which is a very important consideration, you must see to it that the cover design is compelling enough to quickly grab attention and generate positive first impression. The cover, both...
Feb 23rd
3 tags
The Connection Between Colors and Marketing
How do you choose the colors to use in designing promotional and advertising materials? In marketing, there’s more to colors than being space fillers. Be it for websites, business cards, brochures, posters or other materials, keep in mind that your choice of colors can have an impact on your target audience. Colors are proven to be useful in influencing and determining a customer’s purchasing...
Feb 16th
Building Your Brand Through Social Media
Marketing through social media is all about reaching a wider audience and having them interact with your brand. Nowadays, if you fail to communicate with your target market in real-time, your business runs the risk of being ignored in favor of other more social media savvy brands. So, how do you take advantage of social media to reinforce your branding activities? Consider these steps: Share...
Feb 8th